Diplomático, the world’s number #1 super premium rum is putting an elevated spin on its World Rum festivities this year, by offering complimentary cocktails throughout July. 

Diplomático, the world’s number #1 super premium rum, is putting an elevated spin on its World Rum festivities this year, by offering complimentary cocktails throughout July. 

In celebration of Diplomático Maestro Ronero (Rum Master), Nelson Hernandez’ inaugural visit down under, for the first time, Australians will be able to taste and sip their way through the world of rum at 40 of the nation’s best bars, for free.

Recently I was invited to attend Melbourne restaurant ‘Society’ as Diplomático Rum Master Nelson Hernandez hosted a world Rum celebration. Guests, we were treated to a luxurious degustation menu that perfectly complemented the delicious blends of Diplomático Rum. 

From the first sip of the perfectly crafted cocktails to the last drop of the rich and flavourful rum, every moment was a celebration of the art of rum-making. Hernandez’s expertise shone through as he shared his knowledge and passion for rum with us, making the evening truly unforgettable. 

Sydneysiders can choose from the likes of harbourside hotspot Henry Deane or underground oasis Apollonia, while Melbournians can opt for a drink at swanky saloon Magic Mountain or hidden gem Amphora. In Brisbane, locals can enjoy an experimental tipple at Dr Gimlette or heritage hideaway Gresham. And finally, in Perth, participating venues include the beloved dark, moody Foxtrot Unicorn and the heritage rooftop bar at the Mechanic’s Institute. 

With serves designed to suit everyone, from seasoned rum lovers to sophisticated cocktail sippers searching for the latest trend, each venue has put its own creative spin on classic cocktails using Diplomático rum’s smooth Reserva Exclusiva blend. Think: a bold rum twist on an Old Fashioned or a ginger-spiked Spiced Mule, perfect for the cooler weather. 

Excited to be offering Australians a way to celebrate rum beyond World Rum Day, Dany Karpf, Diplomático Brand Manager, Brown-Forman ANZPI said:

“We are thrilled to be extending our World Rum Day celebrations all month long, by giving Australians the chance to find their new favourite rum cocktail with our first ever complimentary offer.” 

“This year, World Rum Day is particularly special as we have our Maestro Ronero, Nelson Hernandez visiting our shores for the first time. We can’t wait to show Nelson, who has been passionately crafting Diplomático blends for over three decades, the incredible cocktails Australia’s top bartenders have created to perfectly pair with our rum.” 

The Diplomático complimentary rum cocktail offer will be available at all participating venues until July 31. To claim a cocktail or for more information, please visit: https://worldrumday.diplomaticorum.com/