Rising star Finn Callaghan is breaking lines and turning heads—the AFL world is taking serious notice.
The GWS Giants young gun has locked in a multi-year deal with Under Armour, becoming the brand’s first AFL athlete in Australia. Not bad for a 23-year-old who’s just getting started.
If you’ve been watching this season, you’ll know this isn’t coming out of nowhere. Since getting pick No.3 in the 2021 AFL Draft, Callaghan has built one of the most exciting profiles in the competition. With 75 games under his belt, a spot in the 2025 All-Australian squad, and AFLPA Top 25 honours, he’s already achieved milestones that many players spend years chasing.
Then came 2026.
Callaghan has taken his game to a whole new level—averaging over 30 disposals and delivering highlight moments such as his Round 6 Goal of the Week. That “Flying Finn” nickname? It’s starting to feel very real.
Now, Under Armour is backing Callaghan with its latest performance technology, including the next-generation Magnetico Elite boots set to debut in 2027—gear built for speed, agility, and precision, making it a natural fit for the way he plays.
But this isn’t just about boots and branding.
Callaghan is set to feature across major campaigns while also getting involved in grassroots initiatives, positioning him front and centre as one of the league’s next big names—not just on the field, but off-field too.
Callaghan isn’t just building a career—he’s building a presence. The kind that turns heads, grabs fans attention, and makes every time he takes the ball fill the crowd with anticipation.
For Giants fans, it’s exciting.
For the rest of the league, it’s a warning.
Because if this is what his early chapters look like, Callaghan is flying into a seriously big future.
Written by: Bella Blake
