Australia’s largest and fastest-growing car community is responsible for the world’s biggest car giveaway: the $1 million HSV GTSR W1 Maloo Ute, with a percentage of profits going to chronically ill and disabled children via new charity Little Legends
32-year-old automotive enthusiast, Adrian Portelli, founded LMCT+ out of his parent’s home in 2018. From small beginnings, the company has grown at a startling rate of at least 500% year on year, with a whopping 700% growth since May 2020. LMCT+ now boasts a 220,000 strong car community with over 420 partnered businesses offering discounts.
Adrian’s mission is to provide the chance for the average Aussie to dream big, via startlingly huge giveaways, with previous prizes including a Mclaren 720S (worth $350,000), a Ferrari 488 Spider (valued at $400,000), and a Lamborghini Performante ($450,000 value). Next up, the ultra-rare $1 million HSV GTSR W1 Maloo Ute, the highest value car giveaway the world has ever seen.
“It hurts me that the one-percenters buy these kinds of cars, they store them away, and they’re never seen again,” says Adrian. “Why not give the everyday Australian a chance to win a piece of motoring history?”
Adrian hand delivers each car direct to winners’ homes (lockdowns permitting).
Earlier this year, Adrian and LMCT+ founded Little Legends, a charity that provides aid and support to Australian children suffering from chronic illnesses and a range of different disabilities.
“I had a great childhood, and I base so much of my success on that. When I hear about kids who spend so long in hospital, having to deal with operations and needles and things…it’s pretty heartbreaking. No one should have to go through that, let alone kids,” says Adrian.
“At Little Legends, we work hand in hand with other charities like the Ronald McDonald House to fulfill wishes, host activities and events, and provide financial support when it is needed most,” says Adrian, who started his car-career in Hollywood, via a chauffeur business that saw him driving for A list celebrities such as Seth Rogan, Fergie, and James Franco.
LMCT+ gives away cars valued between $40,000-$500,000 each and has given away 42 cars in three years of operation, with a total value of over $5 million. The company is now branching out to give away state-of-the-art boats and houses, in addition to regular car giveaways. Car lovers can enter to win by joining the membership-based community for a little as $30 for a one-week, one-off membership with ongoing memberships costing just $19.99 per month.
This Thursday 3 June 2021, all LMCT+ members will go in the draw to win by far, the biggest prize yet. The $1 million HSV GTSR W1 Maloo Ute, one of only four ever made, will be given away to an everyday Australian car lover. Join LMCT+ before 3 July to go in the draw to win. The winner will be announced on Sunday 4 July.
LMCT+ is a title sponsor of Garry Rogers Motorsports. Garry Rogers’ champion driver James Moffat (son of car racing legend Allan Moffat) half-jokingly asked to take the one-of-a-kind ute for a spin. Adrian generously acquiesced.
“HSV (Holden Special Vehicles) is such a well-respected brand in Australia’s automotive industry, and the W1 Maloo Ute is essentially the ute variant of the last Australian-built Commodore. For me, that is what makes it such a special car. It’s an Aussie icon, undoubtedly a piece of Australian motoring history,” says James.
“And it’s a demon to drive. Whoever wins this is one lucky bugger.”
LMCT+ charity Little Legends is preparing to open a Community Centre on the Gold Coast, providing sports programs and recreational activities to individuals living with disabilities. They are offering a $500 platinum membership to whoever comes up with the winning name for the centre. The winner will also go into the draw to win their next major giveaway after the Ute: a Gold Coast House, valued at $1.3 million. More information and entries available via their Facebook Page.
In addition to their work via Little Legends, LMCT+ also continues to make monthly donations to the Make a Wish Foundation.
LMCT+ will expand into the US in 2021 after partnering with West Coat Customs (the world’s largest automotive custom shop) which featured the show ‘Pimp My Ride’ and is home to modifying and creating custom made cars for celebrities such as Justin Bieber’s car, the Futuristic Rolls-Royce Wraith.
By Melinda Sullivan in association with Helen Reizer at HRPR
